Course Number
130-43-03
Type of Course
Required Elective
Contact Hours
4
Prerequisite
-
Article objectives
اهداف المادة
This course presents an overview of the hospitality industry including the hotel, restaurant and travel segments. This course takes a management perspective in introducing students to the organization and structure of hotels, restaurants, food service, Kuwait food industry and cruise ships. There are chapters on business ethics, franchising, management contracts, and areas of management responsibility such as human resources, marketing and sales, and advertising.
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Full Details
تفاصيل كامله عن المادة
Subject: | Hospitality | | |
Code: | 130-43-03 | | |
Units: | 3 | | |
Credit Hours: | 4 | (Theory – 3 hours) | |
This course presents an overview of the hospitality industry including the hotel, restaurant and travel segments. This course takes a management perspective in introducing students to the organization and structure of hotels, restaurants, food service, Kuwait food industry and cruise ships. There are chapters on business ethics, franchising, management contracts, and areas of management responsibility such as human resources, marketing and sales, and advertising.
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